Re-questioning, changing perspective, reinventing by integrating the user more frequently and more effectively into the heart of product development and its impact – this is the essence of new design.
WHAT IS NEW DESIGN?
It’s design for innovation
It is an expertise that puts usage at the heart of the product development cycle, the space design, the digital experience… It reconciles invention and innovation
A performance accelerator, a lever for virtuous growth
Placing the user at the heart of the product’s design guarantees a match between objectives and results and an improved experience
Developing and integrating new working methods that put people first
Producing and developing in a reasoned and reasonable manner

Why here,
at Saint-Étienne Métropole ?
NEW Design en action

Industrial design – Product design

PhilMoine/Stephanix
Industrial design – Medtechs

PhilMoine/Stephanix
Industrial design – Medtechs

Industrial design – Product design